What
PORTFOLIO
Boggi Milano – Advertising campaign & Creative copywriting | Fashion
Reda1865 – Social media advertising copywriting | Fashion
Manuel Ritz – Social media advertising copywriting | Fashion
illycaffè – Social media marketing copywriting | Beverage
San Carlo NYC – Social media marketing copywriting | Hospitality
Ti Sento Milano – Advertising campaign | Fashion
Trands – Advertising campaign | Fashion
Love Is Blonde – Creative direction & Copywriting | Theater
Boggi Milano
This season, we are bringing you our SS19 collection with a special dedication to Milan, the city where our story began eighty years ago in 1939.
Italy’s financial capital isn’t all business and extensive urban development projects ignited by Expo 2015. And it’s not only fashion, either. With new energy coursing through every cobblestone, the city is now wearing a new cosmopolitan suit: That of a world hub for a contemporary Italian Renaissance, expressing a never-before-told intimate, elegant lifestyle. An organic wave of rejuvenation has swept through the city, and we have dressed (and interviewed) six of the most influential gentlemen in town, each representing a specialty area of interest that defines the essence of Milan. With their unique stories so intertwined with the city’s taste for excellence and savoir-faire, they are the emblems of Boggi Milano’s refined versatility that helps write and enlivens their everyday stories of sheer elegance.
For this special edition, we have teamed up with Flawless® Milano, the leading go-to guide for everything worth living in town, to break down the quintessential spots that embody Milan’s best.
Take a seat, and delve into our mesmerizing story.
Reda 1865
Manuel Ritz
illycaffè
San Carlo NYC



Ti Sento Milano
Trands
IN & OUT OF TIME
I am short-breathed. My feet sink into the candor of the pathway, my cheeks cut from the cold and the wind whistling through the mountains. The first snowflakes are falling. As I cherish the sky and the land fading into the white, I cannot recall how long it’s been since my arrival. VERTIGO. The color of the sky is never deceitful. Darkness comes early – it must be five or six in the afternoon. The air is cooler and it’s already time to go back inside. The shadow of dusk dresses up the wooden floor one plank at the time, and it reaches the door. Memories set down on the wooden surfaces. Outside, the altitude, with no beginning and no end. The corners of the window are dimmed by the warmth of the room. My gestures become as cautious and slow as time. They fill in the minutes, and maybe the hours, too. They follow one another, one drop at the time. I see the day slipping away, muddling with yesterday. It feels like tomorrow already. From up high I distance myself from what I used to be. Here the present is a relative thing – it swings between eternity and the instant. Outside the snow is falling no longer. It covers everything, and everything holds its breath. And so I stand, WITH BATED BREATH.